Every new thing that comes out, smart this smart that has a companion app. The apps are definitely of varying quality. Many are focused on looking sleek, and they function poorly, some just don't work, some are a pain to pair to the device, whatever it is - I just don't see this as a sustainable model for the future. I don't want 1000 new apps on my phone for 1000 different devices, of varying quality from ok, to crappy.
Ranting aside - what do we think is a future proof or forward thinking way to innovate and what are some directions to move in to solve this potential gap? Any takers?
Great design resource
100 Things Every Designer Needs to Know About People (Voices That Matter)
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