How was the design on this sweatshirt done?

Sweatshirt - "Beth"

looking to recreate it for my s/o! I'm assuming I can do like rhinestones and glue for the letters, but not sure about the unicorn.

Great design resource

100 Things Every Designer Needs to Know About People (Voices That Matter) Submitted October 03, 2015 at 06:53PM by br0000d http://ift.tt/1ObCnhk