I was asked to redesign a logo for an electrical company. He gave me very vague responses when I asked what he liked and didn’t like about his current logo. I asked about colors, anything he would like to see, etc. I know he’s not the designer, but I’m trying to get a feel for what he wants.
What do you do when you’re given no direction? I feel like I’m going to waste my time creating something he won’t want and having to start over. Oh, he likes lightning bolts. That’s it.
Great design resource
100 Things Every Designer Needs to Know About People (Voices That Matter)
Submitted April 02, 2019 at 10:20PM by chelle_mkxx https://ift.tt/2UrCX5u
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