Monday, 21 November 2016

A Design niggle in Advertising: Consistency of perspective of an image displayed on a screen

I often see these mistakes, even from professional companies. I personally find them uncomfortable to look at. I quickly present three examples:

http://ift.tt/2fwTiOB (From Motorola's official site: The man's photo is simply stuck onto the photo of the phone with no editing whatsoever.)

http://ift.tt/2ga92KY (Gorilla Glass 4: two glaring inconsistencies: picture on phone and phone on road.)

http://ift.tt/1qMpAE3 (MacBook Pro: 1/4 of the way down the page, the animated images displayed on the macbook under "A revolutionary new way to use your Mac" have actually been correctly squish-edited horizontally to fit a trapezium shape but vertically, the parts of the image closer to the keyboard should be smaller than near the top of the screen.)

I thank you for reading this.



Great design resource

100 Things Every Designer Needs to Know About People (Voices That Matter) Submitted November 21, 2016 at 10:08AM by Mirinee http://ift.tt/2ga7Nvn

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