Thursday, 12 April 2018

How do you design a racing livery for an entity known for multiple characters?

I'm specifically referring to Marvel Studios and DC, which I respectively plan to use an Audi and a Mercedes-Benz racer in Gran Turismo Sport as the cars for these liveries. This is since Justice League used Mercedes-Benz a lot in its product placement while multiple MCU movies have used Audi.

However, how does one simplify DC/Marvel as a livery? I know I've sort of seen Disney do it with having a Super GT300-spec Toyota MR2 that bore a livery resembling Lightning McQueen from "Cars". My idea was to do something similar and use a single character's color scheme, but I am unsure if that will be the best idea. If I were to follow this initial idea, I was going to use the general color scheme for Wonder Woman and Iron Man (as he appears in the original 2008 movie - we could debate all day over which suit to use as a basis!), since the former had the only DC movie that didn't suck and the latter kickstarted the MCU. I don't plan to have it look like the car was simply wearing their outfits, though.

That being said, is there really an alternative idea I could use here? What could I do with these entities without just littering the car with portraits of all their respective characters? IMO when I look at the Star Wars-themed Holden liveries, they look like trash, when they could've just done a livery based on any of the notable vehicles of the sequel trilogy, like the Kylo's TIE Silencer, Poe's T-70, etc.



Great design resource

100 Things Every Designer Needs to Know About People (Voices That Matter) Submitted April 13, 2018 at 12:04AM by YabukiJoe https://ift.tt/2vfnABA

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